Xbox 360 taking tips from the Wii?

peter moore
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Xbox Microsoft boss Peter Moore has hinted at a change in strategy for Xbox 360 going into 2007, to compete with the mainstream appeal of Nintendo’s fun-focused Wii.

“From a first-party point of view, it’s not just about E-rated games, it’s going to be about the experience that, quite frankly, Nintendo has done a tremendous job in capturing, in bringing back fun – if you will – to the gaming platforms”, said Moore in an interview with Game Informer.

“But we’ve got a few tricks up our sleeve as well to be able to do that. It’s not something that we’re going to be shy about, and it’s not something that we’re not painfully aware of that needs to be changed by this holiday. That has been the strategy all along, and we’ll be making some more announcements in the coming month or two.
It certainly could be, as Moore goes on to hint: “It’s actually not games. It’s more experiential than that. And again, since the day I saw Iwata-san pull the Nunchuk controller out from under his podium a few years ago at TGS, I’ve always realized that was the right thing for Nintendo … to be successful in this next generation.

mickeydelorenzo@yahoo.com'
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About the author:

Mickey – who has written posts on NintendoFuse.


  • Lewis

    stop ripping nintendo off people, sonys pathetic attempt has already failed, dont b next x. ppl always laugh at nintendos’ ideas until they experience them in action, kinda like the non-believers of the lord, he reveals himself to all ppl at a certain point in our lives.

  • Lewis

    stop ripping nintendo off people, sonys pathetic attempt has already failed, dont b next x. ppl always laugh at nintendos’ ideas until they experience them in action, kinda like the non-believers of the lord, he reveals himself to all ppl at a certain point in our lives.

  • Lewis

    stop ripping nintendo off people, sonys pathetic attempt has already failed, dont b next x. ppl always laugh at nintendos’ ideas until they experience them in action, kinda like the non-believers of the lord, he reveals himself to all ppl at a certain point in our lives.

  • http://wiinintendo.net/ hey_suburbia

    Whoa, pretty crazy analogy there.

  • http://wiinintendo.net hey_suburbia

    Whoa, pretty crazy analogy there.

  • x

    meh. i own X360 and wii so im cool with it

  • x

    meh. i own X360 and wii so im cool with it

  • http://www.xanga.com/relaxing_roth Roth

    Feelin’ a bit “Wii60″ now are wii? :D/
    http://www.wii60.com

    Nintendo is way too nice, so nice they reveal their successful strategy.

    // Roth

  • http://www.xanga.com/relaxing_roth Roth

    Feelin’ a bit “Wii60″ now are wii? \:D/
    http://www.wii60.com

    Nintendo is way too nice, so nice they reveal their successful strategy.

    // Roth

  • Soiden

    ‘nd again, since the day I saw Iwata-san pull the Nunchuk controller out from under his podium a few years ago at TGS, I’ve always realized that was the right thing for Nintendo … to be successful in this next generation.’

    Liar.

  • Soiden

    ‘nd again, since the day I saw Iwata-san pull the Nunchuk controller out from under his podium a few years ago at TGS, I’ve always realized that was the right thing for Nintendo … to be successful in this next generation.’

    Liar.

  • http://www.xanga.com/relaxing_roth Roth

    Hahah ^
    They probably thought, “What the heck is Nintendo trying to do now? And what the heck is that gagdet he’s holding? What kinda name is a Wii?”

    It’s the Wii’s weapon as the nunchuk is a ninja’s weapon. ninja + wii = Wiinja, the modchip?

    // Roth

  • http://www.xanga.com/relaxing_roth Roth

    Hahah ^
    They probably thought, “What the heck is Nintendo trying to do now? And what the heck is that gagdet he’s holding? What kinda name is a Wii?”

    It’s the Wii’s weapon as the nunchuk is a ninja’s weapon. ninja + wii = Wiinja, the modchip?

    // Roth

  • Hochiminh

    Do you hug your Wii, squeeze it, and call it GEORGE!

  • Hochiminh

    Do you hug your Wii, squeeze it, and call it GEORGE!

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