Starting yesterday, Club Nintendo members now have 3 more options in spending their Coins. The mushroom tote bag, starman messenger bag, and Super Mario Galaxy 2 screensaver are all available at Club Nintendo.
Also, there are 3 new surveys available. Each is worth 10 Coins, so be sure to head over there and spend 5 minutes answering some questions. Each of the new surveys end in December, so act quick.