Watch_Dogs Breaks Record for Pre-Orders of a New IP
Ubisoft has reported record-breaking pre-orders for Watch_Dogs. According to the press release, Watch_Dogs is “the most pre-ordered new IP in Ubisoft’s history and the most pre-ordered new IP in the entire industry this year.” Originally, Watch_Dogs was set to launch for Wii U alongside the other platforms, but it has since been delayed to focus more on the GamePad integration.
Check out the press release below for more information about this record-breaking pre-order.
WATCH DOGS™ BREAKS RECORD FOR PRE-ORDERS OF A NEW IP
SAN FRANCISCO – May 15, 2014 – Today, Ubisoft® shared impressive pre-order figures for Watch Dogs, which is now the most pre-ordered new IP in Ubisoft’s history and the most pre-ordered new IP in the entire industry this year. Watch Dogs is also the second- highest pre-ordered Ubisoft game ever*. Watch Dogs will be available on May 27 for PlayStation®4 computer entertainment system, PlayStation®3 computer entertainment system, Xbox One, the all-in-one games and entertainment system, Xbox 360 games and entertainment system from Microsoft and Windows PC, as well as its release on Wii U™ system at a later date.
“These strong pre-orders are a clear indication of players’ anticipation and excitement for Watch Dogs,” said Tony Key, senior vice president of sales and marketing at Ubisoft. “The teams have worked tirelessly to ensure that players will enjoy a top quality game with enormous scope, and we can’t wait to get the game into their hands.”
“There is massive buzz in all of our stores around Watch Dogs,” said Bob Puzon, senior vice president of Merchandising at GameStop. “Based on the current level of customer pre-orders we have received, Watch Dogs is the highest pre-ordered next-gen title to date and most pre-ordered new IP of the year”**
The development of Watch Dogs has been led by Ubisoft Montreal, in collaboration with teams at Ubisoft Bucharest, Ubisoft Paris, Ubisoft Quebec and Reflections, a Ubisoft studio.
In Watch Dogs players will assume the role Aiden Pearce, a brilliant hacker whose criminal past led to a violent family tragedy. Now on the hunt for those who hurt his family, players will be able to monitor and hack their enemies by manipulating everything connected to the city’s Central Operating System (ctOS). ctOS controls almost every piece of the city’s technology and holds key information on all of the city’s residents. Players will access omnipresent security cameras, download personal information to locate targets, control traffic lights and public transportation to stop enemies, and more. Watch Dogs lets the player use Chicago as their ultimate weapon and exact their own style of revenge.
Customers still have time to purchase the Watch Dogs Season Pass, giving players access to a unique single-player story featuring T-Bone, the brilliant but eccentric hacker; a new Digital Trip game mode, Conspiracy!; an exclusive Untouchables Pack; plus new missions, weapons, outfits and more. At $19.99, the Season Pass will be available on PlayStation®4 system, PlayStation®3 system, Xbox One, Xbox 360 and Windows PC.
For PlayStation® owners, Watch Dogs offers additional exclusive content featuring four extra missions representing one extra hour of exclusive gameplay. A unique White Hat Hacker outfit will be unlocked upon completion of these missions, as well as bonus tech points, providing new in-depth knowledge about an important faction in the Watch Dogs universe. This content will be unlockable at launch via code.
For the latest on all of Ubisoft’s games, visit the UbiBlog: http://blog.ubi.com/
*Based on Ubisoft’s Watch Dogs worldwide pre-order sales data for all platforms as of May 15, 2014 and internal sales data for all previous Ubisoft titles
**Based on Gamestop pre-order sales data for Watch Dogs worldwide for all platforms as of May 15, 2014
Ubisoft is a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands, including Assassin’s Creed, Just Dance, Tom Clancy’s video game series, Rayman and Far Cry. The teams throughout Ubisoft’s worldwide network of studios and business offices are committed to delivering original and memorable gaming experiences across all popular platforms, including consoles, mobile phones, tablets and PCs. For the 2012-13 fiscal year Ubisoft generated sales of €1,256 million. To learn more, please visit www.ubisoftgroup.com.
©2014 Ubisoft Entertainment. All Rights Reserved. Watch Dogs, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.
[PR Email from Ubisoft]